Success Questionnaire - HUSL Digital

Email Address*
Name and title*
Which HUSL services are most interested in?
- Communications Strategy (PR, Social Strategy & Management, Digital Marketing Plans, Competitive Analysis, etc.)
- Web Strategy (Information Architecture, Site map development, Content Strategy, Persona Development/Consultation, User Journey creation, UX/UI Audits, etc.)
- Digital Marketing (SEO, SEM, PPC, Retargeting, Google Analytics/Tracking Optimization, etc.)
- Ongoing Retainer Services (CRO, Web maintenance and Support, Marketing, & PR support, etc.)
- Website redesign (Wireframes, Visual Design, Development, etc)
- Strategy (Information Architecture, Site map development, Content Strategy, Persona Development/Consultation, User Journey creation, UX/UI Audits, etc.)
- Content (Copywriting/Creation, Voice/Tone, Messaging Guidelines, etc.)
- Branding (Brand Story Consulting/Brand Evolution, Logos, Brand Guidelines, etc.)
- Other
When do you expect to be able to kick-off this engagement?*
If you need a website, what is your ideal launch date? Is there a specific event driving this launch date?*
What is your expected budget for this project (or monthly investment if considering an ongoing retainer)?*
- < $40,000
- $40,000 – 80,000
- $80,000 – 120,000
- $120,000 – 150,000
- $150,000+
- Other
Will you be the main POC for the project? Who else will be involved from your side?*

What is your product/service & value proposition?*
Who are your target audience(s), and/or buyer personas? Are they specific to any particular business verticals?*
What problem(s) is/are your audiences trying to solve? How do you help them?*
How are your target audiences utilizing your website and digital marketing initiatives today? Are you looking to change and/or improve this? If so, how?*

Do you envision your current website sitemap changing through this project and/or retainer?*
Any specific technical needs that we should be aware of? (i.e. Static Site, Product Integrations, Security Requirements, etc)*

Please outline your current digital/online marketing initiatives
Are there any new initiatives that you are interested in pursuing? If so, what are they?*